Aston Martin and Lotus collaboration

The top brands Aston Martin and Lotus are drawing the borders of a beautiful collaboration needed to reduce the costs of development and functional thus increasing profit margins. The few details which are currently advanced by an auto blog, show that there would be standardized resources in the engineering, design and sales of their new products. The partnership seems to be currently the only viable solution to ensure a modicum of stability to two companies that have many expenses in producing new models and is more and more difficult to bear the costs of development as the financial crisis is still present.

Lotus - Aston Martin

Lotus – Aston Martin

Lotus and Aston Martin

Lotus and Aston Martin

Lotus Hotwheels

Lotus Hotwheels

Aston Martin DB9

Aston Martin DB9

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